about this project
We partnered with Herbal Essences for a fresh and uplifting brand activation inside a custom floral-themed photobooth 🌼✨ Set in the middle of the shopping centre, the booth was wrapped in vibrant chamomile designs to match their Smooth & Shine range. Shoppers were invited to step inside, capture a fun photo moment, and walk away with instant prints alongside Herbal Essences samples. It was all about spreading positivity, shine, and happy vibes on a day that’s usually known for being the gloomiest of the year 💛📸
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